Crowning Edwards King of Social Networking?
The Washington Post analyzes John Edwards' embrace of social networking sites. Comparing his efforts to the rest in the 2008 field, the article shows that while Sen. Barack Obama might be more popular, Edwards is more visible:
All the presidential hopefuls are online. Everyone's got a Web site. A few hired full-time bloggers and videographers. Most have MySpace profiles, just a click away from "friending" a supporter. Yet Edwards has taken his Internet presence a step further, fully exploiting the unknown possibilities (and known pitfalls) of the social Web, online strategists say. Sen. Barack Obama (D-Ill.), judging by the number of friends on MySpace or number of views of his YouTube videos, may be the most popular online candidate, Republican or Democrat. But Edwards arguably has the most dynamic Web presence -- he's everywhere, doing everything.
But exactly where is he?
...the former senator is signed up in at least 23 socnets -- more than any other presidential candidate. And that's not counting John Edwards One Corps, his own networking site that campaign officials say has 20,000 members and 1,200 chapters across the country.
For more information on how candidates can leverage the internet and its possibilities, check out the work of our New Politics Institute.
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