Microfinance for Microbrews
This post combines two of my favorite things: job creation and beer. Even though there are signs of life for the economy overall, we still have a long way to go regarding job creation.
Frustrated by inaction, some very prominent American brands have undertaken new and interesting campaigns to create jobs.
You've probably heard of the job creation effort undertaken by Starbucks and the Opportunity Finance Network. But the Starbucks effort isn't alone.
Samuel Adams, the venerable Boston-based brewery, started their own small business microfinance effort in 2011.
Called Brewing the American Dream, the program provides low-interest loans of up to $25,000 to food and beverage based small business owners.
In an environment where banks have tightened lending significantly, $25,000 can be the difference between expanding a business and going out of business.
To date, the program has created 728 jobs. Cheers to finding new solutions to create jobs!
- John Grant's blog
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